Produced by Jib Jab, the humorous, animated video for democratic Cook County Board of Review candidate Jay Paul Deratany represents a bold move in the race for campaign awareness. This video - Deratany Satire on GetFave.com is a great video satire.
If you know anything about this gentleman in that area you should view this video.
The significance of this new form of campaign video:
• Viral Politics Now Local: One of the most memorable video moments of the 2004 presidential campaign between John Kerry and George Bush was the debut of a hilarious yet non-partisan animated video produced by Jib Jab productions. It caught on in such wildfire fashion that even Jay Leno's "The Tonight Show" showed it to a national audience. Four years later, RMP Advertising is now producing the same hilarity for local races, one of them right here in Cook County, with Jay Paul Deratany taking advantage. You can see this political send-up for a very limited time at http://www.getfave.com/chicago/325529-jay-paul-deratany.
• Tool for the Political Underdog: Like many other local candidates, Jay Paul Deratany is an underdog, challenging the incumbent, with little money to with which to buy a big TV campaign. This stealthier approach offers smaller, lesser funded candidates an affordable and noticeable way to communicate their messages to reach local voters.
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